Jul 22, 2016
Big Wave surfer Francisco Porcella joins as The Outdoor Journal Brand Ambassador
Francisco Porcella, professional big wave surfer and WSL Big Wave World Tour competitor, officially signs on as a Brand Ambassador for the international outdoors adventure and travel startup, The Outdoor Journal & Voyage.
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Specializing in big waves (at least 20 ft. or 6.2 m high), Francisco Porcella receives multiple XXL Big Wave Awards nominations every year and has been part of the paddle movement at Jaws since its initiation in 2010. Being one of the only surfers to compete in multiple sports, he was a finalist in 2011 and 2014 for the ‘biggest wave award’. Francisco also won Frozen Open surf competition in Sardinia 2012 and is currently competing in the WSL Big Wave World Tour.
The Outdoor Journal & Voyage is a global adventure lifestyle media and travel startup that aims to inspire and enable audiences around the world. It includes a high-end print magazine distributed across the US including the Barnes & Noble chain of bookstores; events such as Adventure Stories conducted with Taj Hotels; backed by a digital content and online strategy with videos; adventure news content, media partnerships and more. The Outdoor Voyage is an upcoming adventure travel rankings, ratings and bookings marketplace, which allows readers to then search for and book the voyages that the content inspires.
Speaking about the association, Francisco Porcella said: “I am thrilled and super excited to join the team and become an ambassador of TOJ! The magazine has a new way of telling stories on all different levels, and I love that! The outdoors, the ocean, the mountains, have taken over my life since I was 15 years old. As an athlete, I’ve not only been traveling, chasing swells and competing, I’ve made amazing friends all over the world, dived into different cultures and their ways of living. Joining The Outdoor Journal crew allows me to pour out the great stories that came with exploring and traveling around the world. Thank you for the opportunity and I can’t wait for future projects we have in store. Now get out there and live!”
Highlights from past winter sessions at Pe’ahi Jaws, Mavericks California, Puerto Escondido Mexico, Teahupo’o Tahiti. Mixed in with a 1OO ft cliff dive in Sardegna, Italy and some skydiving in California.
Founder, Editor-in-Chief & CEO Apoorva Prasad said: “Having ambassadors that are hungry to continue a dialogue through their voices is extremely effective. Francisco’s athletic achievements, experiences and way of seeing the world align perfectly with TOJ. It is an honor to create these types of partnerships with people that have made the appreciation of being outside a way of life and know that they will continue our goal to inspire the world to do the same.”
COO & Co-Founder Lorenzo Fornari said: “What an exciting new partnership. Francisco has been all around the world doing exactly what TOJ stands for. His insane surf abilities and the work he does for his sport and the planet that sustains it makes him a perfect fit with where TOJ is going. We are thrilled about what we’ll be producing together!”
For more on this exciting development and everything coming up at The Outdoor Journal & Outdoor Voyage, visit their websites: www.outdoorjournal.com
Facebook: The Outdoor Journal
Feature Image courtesy of Francisco Porcella