In order to achieve our long-term goals, we’ve had to learn some hard lessons, undertake pivots and become more of a tech startup than “just a magazine”. I’ve personally had to go from being “just a journalist” to being the CEO of a tech startup, raise outside funding and relearn software development, nearly 20 years after I quit engineering school in Maryland to climb in the Himalayas, travel and become a storyteller.
You’ll start to see a brand new look to our website and other properties, as well as be able to undertake trips on The Outdoor Voyage (www.outdoorvoyage.com), which we’re also launching via trip pages on The Outdoor Journal itself.
Call us what you will, but The Outdoor Journal & Voyage stands for one thing: to educate, inspire and enable all peoples to enjoy, experience and protect wilderness.
This is also an acknowledgement of the reality that the media industry as we knew it for the last hundred years is essentially dead, that nearly all advertising dollars are scooped up by Facebook and Google today, not independent media businesses like ours; as well as the fact that our readers have constantly asked us who the best travel companies are, globally, and how they could book with them. Our business model is henceforth evolving into a hybrid travel + media model, where a sales commission from a scalable travel booking business is what (we hope) will fund our honest, authentic and independent editorial journalism. Importantly, our marketplace side seeks to promote ethical travel and sustainable development in local communities globally – a mission that received a boost when Booking.com awarded us their second-highest startup grant award last December. Some links you follow may earn us a commission, and we will continue to have some sponsored content or advertising on our channels, but we will always strive to be transparent and explicit about what’s honest, genuine journalism, and what’s not – a rarity in most travel and outdoor media.
We’ve remained a family & friends-funded startup, but sometimes we pitch ourselves to investors calling it a future “Wirecutter for adventure travel” and other times, a potential “NatGeo + Expedia for Adventure”. Call us what you will, but The Outdoor Journal & Voyage stands for one thing: to educate, inspire and enable all peoples to enjoy and experience wilderness. That is our purpose, and we will continue to build and grow towards goals that help us achieve it.
It’s been a long journey, and I invite you to retrace my steps by reading all of the previous Editor’s Letters, which can be found under The Journal.
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In this installment, Tony discusses society’s disconnect from our ancestral hunter-gather lifestyle, the need to completely reinvent the education system, and how to preserve children’s innate abilities.
TOJ: When I see the word “rewilding,” I picture the opening scene of the movie Last of the Mohicans where Daniel Day-Lewis is sprinting and leaping through the woods on an elk hunt. Is that how humans are supposed to be, an athletic animal in tune with nature?
Tony Riddle: In modern society, we’re basically living in these linear boxes, breathing in the same air, getting the same microbiome experience, sleeping in the same room over and over, and nothing alters. Whereas the tribal cultures that we came from are moving through a landscape that’s forever changing. They’re always uploading new sensory pathways, new sensory experiences, constantly in a state of wiring and rewiring the brain. For me, the path of rewilding is getting back to that – being present in nature and honoring a cellular system, a sensory system and a microbiome system in their natural setting.
When you start to really assess it, some people have this vision of hunter-gatherers as savages, but these are sophisticated beings, and as they move through the landscape, they become the landscape.
Tribespeople operate in these states of meditation which, when you have kids you appreciate it. I’ve studied childhood behavior in the formative years, those first years up until the age of seven. The brain is working at a certain hertz that you and I can only achieve through meditation. This is the state of Flow. It hasn’t been cultured or schooled out of them.
When I think of “rewilding” now I have a term I’m calling “rechilding.” We’ve got to try and get back to that level of frequency that tribes have managed to stretch into adulthood. I’ve tried to break down the behaviors of these tribes. I discovered Peter Gray’s work, who asked the question to 10 leading anthropologists, “What does childhood look like in nature?” From infancy through the age of 16, children play. That’s all they do, without any adult intervention, and they learn everything they need to learn about their adult environment in those first playful years. So if that’s the case, then they go into adulthood still playing and they don’t have to work to find flow states through that field of senses and the frequency that they’ve been operating in.
TOJ: In familiarizing myself with your work, I noticed that some elements are about reverse engineering the range of motion, movement chains and posture of our own selves as children, while others focus on reconnecting with a hunter-gatherer lifestyle, how do you reconcile those concepts?
“For children, it’s about preserving their wildness and their innate abilities.”
Tony Riddle: For children, it’s about preserving their wildness and their innate abilities, the stuff that you and I would have had but we went through an educational process where it’s not appropriate to move or say anything out of turn, where children are expected to just sit still in a classroom for hours on end and not share anything. But then you realize that when you go out into the world that you have to share everything, We need to show them the appropriate behaviors and not dumb them down by limiting their experience.
In those early years, we have things like physical education, but before physical education, we have play. We were all playing around, trying to understand the physicality of our body. We’re born with all the gear, we just have no idea how to use it, because our adult species doesn’t know how to demonstrate the appropriate behavior. When we go through the playful state to try to understand this system as children, we might impersonate all the animals, but now as adults, we have to go to animal flow class to relearn it.
When children go to physical education class, they’re given specialist clothing, which includes sneakers and the specialist clothes that their adult species wear. The adults model to children how tough exercise is and how brutal it is. Adults come back profusely sweating, which is absurd because imagine the hostile environments that this species has had to traverse! My DNA goes back 270,000 years to a tribe in East Africa. So imagine how hostile these environments would have been!
“Imagine the hostile environments that this species has had to traverse!”
We observe these parkour kids, they’re showing us what’s innately in us. I love hanging out with them because it’s just expanded my mind and my movement. The physicality of the human being is unbelievable, but it’s been cultured into a sedentary position at this stage because the adult population is showing a compromised, sedentary lifestyle. By the time a child reaches the age of seven, all of the observations are made – the templates for the rest of their lives. So if the adult species is compromised, then within those first six years, that’s all the child will recognize as their potential range of behavior. I call it their “Tribe of Influence.” The tribe of influence is made up of your family, your friends and your close community around you. If you’re observing all their behaviors, that just becomes your social core. It doesn’t mean it’s biologically normal, it’s just the social norm. And social norms of today are so far afield, we are doing the most horrendous things. I read a stat yesterday, since 1970, 60% of the wild animal populations are gone. We’ve managed to do that in 50 years. That’s less than one human life span. Our social norms are compromising the planet.
There’s a great term I’m plugging the moment which Peter Kahn called “environmental generational amnesia.” Every generation that’s born, it can either expand on the knowledge passed down from before, or be dumbed down further, and it only remembers where it left off. So for those 60 percent of the species that are gone, to the new generation that comes in, that’s their new norm.
“It doesn’t mean it’s biologically normal, it’s just the social norm.”
The natural human pathways from our previous generations have been forgotten in a way, but movement is just a component of it for me. It goes beyond movement. There’s a whole physical, social and spiritual animal that needs rewilding. There’s also sleep and play and nutrition and human contact, even sunlight. We’re just disconnected.
We have a D3 issue with our culture now. We’re surrounded by artificial light in artificial environments, but when we do go out in the actual environment, we cover up by wearing sunglasses, so we’re not actually absorbing any of the nutrients from the sun that we should be. Especially in the UK, people are starved of sunlight, but as soon as the sun is out, they’re wearing sunglasses. If you look at helio-therapy, the highest absorption of D3 is around the eyes. There was a study recognizing that sun exposure helped kids with TB recover, but it also found that when they put sunglasses on, they didn’t get the results.
TOJ: If you were the superintendent of a school, what changes would you make if you are in charge?
“The educational system has to be scrunched up, thrown in a bin and restarted again.”
Tony Riddle: It’s almost like the educational system has to be scrunched up, thrown in a bin and restarted again. It’s flawed and it’s not working. In countries that are trying to do something about it, in particular, Finland in Scandinavia, it’s completely different. People are starting to wake up to the fact that it’s not biologically normal to be indoors all day, it’s not biologically normal to sit down all day, it’s not biologically normal to eat processed foods. But, that’s the environment where we’re growing these young bodies and minds.
The future is unraveling at such a rapid rate with tech. My understanding is, the current iteration of the educational system will have to die because of the way that the tech world is transforming things. So what can we possibly take from the educational model of today for five years time or 10 years time, where are we actually going to be in terms of the evolution of tech?
There’s almost like a natural pendulum. It’s swinging way back over this way. Now we’ll start to explore more biologically normal ways. With my barefoot run, I’m trying to raise awareness of these issues like sustainability in the environment and I can reach a wide audience through technology.
“It comes down to small changes.”
It comes down to small changes. You can drive yourself nuts thinking, “I’ve got to do this and do this…”, but actually, there’s value in just assessing things that are in your hands, looking at what is a biological norm versus a biological extreme. If you can’t justify something, you have to let it go. Then, what you can start to do is whittle away at things that aren’t appropriate behaviors and that will improve in the next generation that is observing those behaviors.
You and I are walking around with the observations from those first six years of our lives, and then if you really unravel it, we’re walking around with the norms of our ancestors as well.
We need a different educational model. We need a schooling system based on educating kids about their fundamental needs, including movement and play, one that gets them involved in growing natural foods and learning about their own independent role within the interdependent social tribe.
We’re all unique, but we go to school and we’re taught to conform. You have to sit and do the same exams, but in a real tribal situation, there’s an interdependence of the tribe, When you have kids, you suddenly realize how important it is. I’ve got three kids and another one on the way. They’re all different. Nature didn’t design them to be the same. They’re designed to be uniquely different so they fulfill their role in our tribe. Why not nurture the fact that they are different in order to grow their individual talents at a very young age. How do I nurture their unique abilities and create the appropriate environment for them to learn and become uniquely awesome?
Stay tuned for our REWILD series featuring an in-depth discussion of Tony Riddle’s socially extreme, yet biologically normal practices.
Part 1, Tony Riddle: Introducing REWILD
Part 2, REWILD with Tony Riddle: Children and Education
Part 3, REWILD with Tony Riddle: Transforming Your Body
Part 4, REWILD with Tony Riddle: Barefoot Running Across Great Britain
Feature Image: Tony’s daughter working on her grip strength in Tony’s studio.
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