The mountains are calling and I must go, and I will work on while I can, studying incessantly.
- John Muir
RJ’s goal? To change the way our society views transportation. To change the way we buy and own vehicles. To change the way we treat our environment.
Ten years in the making, Rivian vehicles are beautifully designed and will take us places that Tesla cannot, but how far can they take us without the infrastructure that they demand?
It's not always about extreme gear with countless features to use while shredding alpine powder or mountaineering in the Himalaya.